By Erin Shaw Street
BIG Communications
Five years ago, Jessie Merlin sat in the audience of the inaugural Food Blog South.
The Pittsburgh native, an infectious-disease physician and researcher, had moved to Birmingham to work at UAB. But her hobby, shared with her husband, Scott Doty, was food. Eating it. Writing about it. Telling everyone about their next favorite meal procured from that hole-in-the-wall restaurant you might pass if you didn’t know where to look.
That day at Woodlawn Hall, a group of attendees showed her how to set up WordPress and Twitter accounts. She walked out of the event inspired to start a blog — “Birmingham Foodies,” which evolved into What to Eat in Birmingham.Now the site is regarded as a trustworthy and formidable source on Birmingham food. And because of that, Merlin and Doty have had a hand in shaping one of the most important redevelopments the city has seen: Pizitz Food Hall.
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