Published on: July 16, 2022 at 10:00 AM

By Alabama NewsCenter Staff

When it was announced that Birmingham was going to be the host of The World Games 2022, the organizers knew it would take talent to produce an Olympic-sized event, especially the opening and closing ceremonies. While the organizers may have expected a large, national agency to win the bid, Rashada LeRoy and her agency, LRY Media Group, impressed them. Her multifaceted proposal showcased her passion for the city and incorporated Birmingham’s culture and history.

LeRoy was thrilled to introduce Birmingham to the world through the opening ceremony on July 7. The World Games 2022 opening ceremony was a colorful and inviting celebration of the city and the sports that make up the event.

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